We all love the feeling of walking into a favourite local store—the barista who knows your order by heart, the shopkeeper who greets you warmly. It’s that personal touch that makes us feel valued. But in today’s  digital world, that sense of intimacy often gets lost. Why does it have to be this way?

As businesses grow, keeping that personal experience becomes a challenge. Scaling feels like piloting a plane with too many controls, where it’s easy to lose sight of what matters most: Connecting with your customers.
We began by helping eCommerce brands tackle this exact issue with our first product Shopflo. But we soon realised it’s a universal need. Every business, big or small, wants to build personal connections with its customers.

Our vision is clear: Empower business owners and marketers to create that local-store experience for customers everywhere.
Great businesses talk to their customers, gather insights, and build experiences that matter. With advances in data and AI, it’s easier than ever to deliver meaningful, personalized customer experiences at scale. But navigating this tech can be overwhelming, and that’s where we come in.

Our products, Shopflo and Sortment are just the beginning of our mission to democratise technology for marketers. We’re committed to turning complex tools into user-friendly solutions so you can do what you do best—forge real connections with your customers.

Join us in bringing back the magic of local-store connections. Together, let’s build businesses that truly connect, no matter how big we grow.

Excited to make a difference? Reach out here to join our team.